Asian Creators Index
Press: Ad Age, Campaign Asia, It’s Nice That, SXSW Sydney 2023
Creativity from Asia is underrated. Or at least it’s not as known out there as it should be.
As an Asian creative agency, we decided to champion our region’s creativity found all across the globe with the Asian Creators Index.
37 disciplines. Over 400 artists, craftsmen and creators. 16 countries. 1 open-access platform. All to enable greater collaboration between Asia’s creatives and the whole world.
As an Asian creative agency, we decided to champion our region’s creativity found all across the globe with the Asian Creators Index.
37 disciplines. Over 400 artists, craftsmen and creators. 16 countries. 1 open-access platform. All to enable greater collaboration between Asia’s creatives and the whole world.

Apart from helming the writing for this project, I was also tasked to create the tone of voice for ACI. Let’s just say I wanted to convey similar sentiments of inclusivity/diversity as intended with our platform by making art accessible to all and not just an exclusive highbrow bunch. In summary, the TOV:

















Curators & Creatives: Freda Lai, Hanyi Lee, Jodi Choo, Juliana Ong, Kit Chua, Sorcha John, Sarah Marie Goh
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